Shoot-NYC, the annual professional forum held by industry leaders broncolor and Hasselblad is back, with exciting new photographic forums and live shooting sets that incorporate the latest photographic technology. By attending Shoot-NYC, you will learn from top industry professionals. Educational seminars will cover topics that range from reproduction, fashion and commercial photography, to the ever-changing [...]

A master at depicting unique and captivating subject matter, Caesar’s inspiration is derived from a singular drive to push the limits and evoke emotion through innovative photography. “I feel exactly the same way when I’ve started my career always researching and experimenting to create something different, doing it from the heart.” With a Bachelors of [...]

o   How did you become a photographer? I first picked up an SLR camera when I was 17 and it was for a high school project. I loaded the film incorrectly and nothing came out of my first shoot but it didn’t matter, it was love at first sight. As soon as I graduated I [...]

o   How did you become a photographer? Describe your career development? On my eighth birthday, I got a Kodak Instamatic X-15, a starter roll of 126 film and a pack of Magicubes, (which were more fun to stomp than fireflies). Serendipitously, my father rented some office space at the 325 W. Huron building in [...]

Lighting a Set or Scene Every photographer has their own preferences as to where to place their strobe(s) when setting up a shot. Now although there are no firm rules to this, I would like to introduce you to a simple theory in which “you” can choose what is best for you in every situation. [...]

When did I know I was going to be a photographer?  I guess the better question would be, when did I know I wanted to be an artist?  You frequently hear the old cliché, “It’s in the blood,” but for me, I really think it is.  My Mum and siblings are all artists of various [...]

I’ve always loved photography, ever since I was a kid. I’ve always been fascinated with capturing moments in time. My first “real” camera was a Kodak disc camera I got for Christmas after begging my parents for months. In high school I carried a camera with me all the time taking pictures of friends in [...]

o How did you become a photographer? Describe your career development? I have been into shooting photos since I was 12 years old, my dad was really into it on an amateur level and gave me his old Mamiya Sekor and I started shooting my friends skateboarding. I didn’t really think I could make a [...]

The concept of the Omahyra Mota shoot is based on Franz Kafka’s “The Metamorphosis”. The story has been shoot in New York for the cover of the Norwegian magazine “Vixen” including 4 spreads. The editorial focuses on an article about Dominican Republic supermodel Omahyra Mota. Mota has modeled for designers such as Alexander McQueen, Fendi, [...]

From the Fotocare Twitter Feed: “I’m @FotoCare at a Photo/Video seminar presented by Amber Gray… wonderful!” – Robert Holley “The Broncolor/Fotocare HMI event was good last night. Now I’d like to give hmi’s a try. Anyone want to let me borrow some (Fotocare)? ” – William Brinson What a great night at Fotocare rentals. Thanks [...]