Andre Rowe, a professional photographer based out of Miami, Florida, and an avid broncolor user describes the difference between the broncolor P-Soft and the broncolor Beauty Dish: “So, you’re about to purchase a white Beauty Dish and you pause a moment in debate as to whether to get it or a silver P-Soft. You’ve seen [...]

Once, there was a clear line between still and video. Now, with the emergence of DSLRs that can shoot HD video, we are seeing a generous amount of professional photographers adding video to their repertoire. As the demand increases for lighting equipment that is adaptable to both video and photo industry needs, Kobold has brought [...]

360 degree animation is up-and-coming in the photography world. For e-commerce photographers, the need to capture the attention of consumers is increasing more important. What they have found is that online stores that feature 360 degree product animations increase consumer conversions. Customers enjoy the ability to “virtually” touch a product, and they feel their attachment [...]

Seasons greetings from California Sunbounce! This season, Sunbounce is giving you the opportunity to win an Olympus Pen E-P3® camera in black, including the 14-42 mm lens, approximately a $1173.40 value!  What we like about the Olympus camera is that it has a built-in flash, 12.3 mp Live MOS Sensor, a super fast shutter, HD [...]

In the next installment of the “Broncolor: The Light” video series, our friends Amber Gray and Julian Bernstein test the broncolor Scoro A4S against the Profoto Pro-8 Air in the video we like to call “Bron VS Profoto,” the Shoot-Out. Here’s the set: 1 pack and 2 heads from each brand, main is a silver [...]

True to its name, the broncolor Para is a highly efficient parabolic reflector. It can be used as a single light source or a complete lighting system. In the “Para FB” video segment by Amber Gray and Julian Bernstein, 5 sizes are featured : the Para 170 FB, Para 220 FB, Para 220 Soft FB, [...]

While he was in NYC for our Shoot NYC event three weeks ago (where he presented), our friend, LA-based photographer and filmmaker August Bradley, did a portrait series of the Occupy Wall Street protesters that has been featured in the Washington Post and the New York Times: Lens blog. If you aren’t familiar with what’s [...]

Shoot-NYC, the annual professional forum held by industry leaders broncolor and Hasselblad is back, with exciting new photographic forums and live shooting sets that incorporate the latest photographic technology. By attending Shoot-NYC, you will learn from top industry professionals. Educational seminars will cover topics that range from reproduction, fashion and commercial photography, to the ever-changing [...]

The broncolor Senso powerpack is every photographer’s dream: it is a lightweight system that is super adjustable and, true to its name, sensible. The next video from the broncolor: The Light video series featuring Amber Gray and Julian Bernstein is entitled “Senso” and is an as straight-forward-as-you-can-get review of the broncolor Senso power pack. The [...]

Photographer and director Amber Gray, and cinematographer and lighting designer Julian Bernstein are featured in a new series of lighting videos on the Bron Video Group on Vimeo.  broncolor: The Light videos are designed to help photographers define their toolbox.  Each light shaper has a specific light characteristic; this series will explain the light quality produced by [...]